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VBB Exit Advantage – An advanced approach to selling your business

For operators, the business is constantly changing. As a result, advanced strategies are required to successfully sell an operator’s business today. Our thoughtful solution: VBB Exit Advantage – a program that defines the meaning of “best practice.”

Consider some of the industry changes we have seen in just the past few years:

  • The emergence of technology in every channel of convenience services.

  • The importance of a balanced mix of services – from OCS to vending to micro markets.

  • The increasing value of a balanced account mix, especially those that require employees to work in the office (or a blue-collar facility).

  • The resurgence of vending during the pandemic.

  • Labor challenges and the value of being fully staffed with qualified people.

  • New buyers, from entrepreneurs, to water companies, to private equity, to foodservice giants who have recently entered the playing field.

  • An increasing number of offerings from operators who are pursuing new revenue channels such as food delivery lockers, specialty coffee bars and catering.

  • Inflation, high interest rates and challenges associated with product pricing.

  • Company valuations that have reached an all-time high.

Despite all these changes, only one business broker in our industry has upgraded their process to better serve operators in this dynamic M&A environment. VBB Exit Advantage is a new, advanced program, from our team at VBB Advisors, the leading business intermediary for the convenience services industry. Our program offers operators a superior approach to developing and executing a successful exit strategy.

Selling your business is often the most important business deal you will ever make. With this fact in mind, please ask yourself two important questions.

Question #1 – Do I want to trust the sale of my business to a business broker who has using the same process for selling businesses for the past 25 years, regardless of how the business climate has changed?

VBB Advisors has been serving operators for almost four decades and we recognize the importance of refining the process and our strategies to maximize the selling price for our clients. VBB Exit Advantage is a customized approach that emerged in 2022, created for a couple of very smart operators who recognized that if you want to successfully sell your business, you need to take a deliberate and thoughtful approach to your exit plan. It worked so well, we decided to make it the standard approach for any operator who wants to take the most professional route and ultimately, experience a business sale that will exceed expectations.

A $10,000 value

Operators who choose VBB Exit Advantage, do so with the understanding that you don’t sell your business with the flip of a switch. This process is valued at $10,000, but is absolutely free to any operator who works with VBB Advisors to sell their business. Our approach involves months of planning and careful analysis. It’s starts with a professional valuation to establish a baseline.

After the valuation is completed, we ask – ‘Where do we want that valuation to be when we market the company and how do we elevate the business to that level over the next 12 months?’ We then establish key benchmarks to enhance the value of the company along the way. For example:

  • We need to have the financials cleaned up by this date.

  • We need to cut certain costs by this date.

  • We need to raise prices at these locations by this date.

  • We need to sell this many new accounts by this date.

“Setting the table”

The VBB Exit Advantage gives operators access to our team and our resources. That means quarterly calls to review the financials and periodic conference calls to discuss capital expenditures. We’re looking at every aspect of the business, positioning your company for sale. The VBB Exit Advantage sets the table for prospective buyers with steps that will make your business as desirable as possible during the marketing process. It works – it is proven.

Question #2 – Do I want to trust the sale of my business to a business broker who is primarily interested in one thing – getting a deal done?

Getting the deal done – that is objective of every broker in the industry, except for VBB Advisors, because we are only sell side broker in the convenience services industry. We represent sellers. We are working exclusively on your side of the table, looking out for your interests.

Check out this 2022 Interview from the NAMA Show

Our Philosophy at VBB Advisors

“No matter what is going on with the economy or the world, it is time to sell your business if you are ready and we can make the right deal, a deal that makes sense for you, your family and your company.”

Buyers come to me because they know that I serve sellers who have thoroughly and thoughtfully considered their exit strategy with my help. That is the type of seller that you want to be – a seller who has their ducks in order, has taken steps to make their business as attractive as possible and a seller who values their employees enough to make a deal that everyone will feel good about.

Take that critical first step. That is often the toughest one to take.

Order my free 2023 Exit Strategy Planner. At the very least, it will provoke some thought, and this is a good time to think about your future.

Whatever your reasons are to sell your company - the timing, a sense of frustration, the desire to enjoy life or an interest in rewarding yourself for years of hard work – VBB Advisors can help you realize your goals.

I am Mike Kelner, the leading sell side intermediary in the convenience services industry. Let’s sit down and have a conversation. Use this appointment scheduler to set up a meeting with me.

Or – give me a call at 704-942-4621.

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